'Ugly Fashion' Is The 2018 Trend That Celebrates Confidence

Giving zero fashion flips is the fashion statement of late. But are we ready to go that far in the name of looking relevant?

From Justin Bieber and Hailey Baldwin’s coordinated bizarreness to Kylie Jenner’s ‘baggy-chic’ appearances, it is obvious that a quiet revolution is taking place in the world of fashion, which makes us feel perplexed, and a bit uncomfortable. For one thing, it is ugly. It is the opposite of chic in a very obvious and deliberate way.

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So deliberate in fact, that it makes us wonder if fashion, as we knew it, is really dead, while the new cool is walking out in Adidas shower slides (matched with tube socks), and oversized basketball shorts, Justin Bieber-style. As Vogue recently pointed out, the new “It” couple Justin Bieber and Hailey Baldwin belong in a generation of newly-hailed style icons that are gaining fashion-world fame just by sporting an un-chic Joe Dirt aesthetic. (or whatever rule-breaking aesthetic they choose to).

What’s more, when the coolest appearance in Paris Fashion Week is Kylie Jenner’s neon yellow Walter White tracksuit, you definitely know that playing by the rules is no longer the fashion world’s mantra. Kylie’s cringe-worthy appearance at the star-studded Louis Vuitton Menswear Spring/Summer 2019 show was regarded so fashion-forward, that other celebs like Bella Hadid followed suit.

This, we think, proves that fashion ‘rules’ are not dead per se. However, the rules are now made not by high-fashion moguls, but by young celebs, who are definitely more interested in sporting flawless figures, luminous skin and perfect pouts than haute-couture masterpieces.

With an army of unkempt and unruly fashion dudes on the rise, what will become of the rest of us who still can’t imagine walking out looking a bit crazy?

Personally, we wouldn’t suggest worrying about that much. The total dismantling of what has been a totalitarian fashion regime means that we’re basically free to choose whatever works for each and every one of us. As far as fashion is concerned, anything goes.

We have to admit, we love where fashion is going right now. Even if, by the looks of it, it’s not really going anywhere.


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