According to the Bureau of Labor Statistics, U.S. apparel is a $12 billion industry and the average American family spends $1,700 on clothes a year. The fashion industry has grown steadily since 1930 when the average American woman owned a total of nine outfits as opposed to today where women have an average of 30 outfits filling their closets. Sounds about right!
In addition to changes in volume, the way that women shop for outfits has changed dramatically in recent years. In today's fast-paced, digital world, women are strutting away from crowded department stores and busy malls in favor of convenient subscription boxes sent directly to their doorstep. The new model appears to be hitting its stride—according to Forbes, Stitch Fix Inc., the pioneer in subscription services has amassed 2.2 million active consumers and over $1 billion in sales with no signs of slowing down.
Subscription services provide tailored recommendations for women who are constantly on the lookout for new pieces to add to their collection. With so many options available, it can be difficult to decide on a subscription service but we've rounded up the top 20 boxes that give the best bang for your buck.
20 Stich Fix: The OG Online Personal Stylist
Stitch Fix starts by collecting a subscriber's style, size—and budget. From there, a Stitch Fix stylist will select 5 customized items for subscribers to try on in the comfort of their own home.
That means fashionistas can try on alongside items they already own or with the help of their trusty floor length mirror.
Shipping and returns are free and users' can choose which items to keep or send back. Boxes incur a $20 styling fee that can be applied to items purchased, and if a user purchases all 5 items they receive 25% off their order or up to $275 in savings.
19 Wantable: Curated By Tech And Style Experts
Wantable subscriptions allow users to choose from three categories: women's apparel, women's or men's fitness. After completing a short style quiz, subscribers are sent a total of 7 pieces that they can choose to keep or return. The service keeps users engaged with a mobile stream feed which features quiz matches that monthly subscribers can accept or decline. Monthly subscriptions are subject to a $20 styling fee while item prices depend on the budget set in the quiz (usually $50-$80 per piece). If a subscriber purchases 5 or more items from their bundle, they receive 20% off for a total of $70-$110 savings from retail.
18 Le Tote: Making Dream Closets Reality
Le Tote is the total style solution. This flexible subscription service lets users browse a trendy selection of style recommendations and receive requested items as rentals.
Who doesn't love a good try before you buy?
However, if there's an item a subscriber can't live without, she can purchase for 50% off retail price—hooray for sales! Memberships start at $69/month for Classic and $79/month for Maternity and first-time subscribers are eligible for 15% off their first month's tote just for providing their email address. Le Tote also maintains Le Tote Blog which celebrates the fashion community and style tips.
17 Style Plan: Ethically Sourced, Sustainably Made
The go-to for classic styles, modern cuts—and innovative materials just got better. With Style Plan, Frank & Oak shoppers can look put together without trekking to the store on the reg. Member starts by filling out a short style survey with size, budget and style preferences. They will then receive a preview of their box to confirm, customize or skip. A monthly $25 styling fee can be applied to any of the 3 styles and thankfully shipping is always free. Prices range from $19.50 for simple and soft tees to $89.50 for the denim jacket we won't want to live without.
16 Gwynnie Bee: Try Before You Buy In Plus Sizes
As featured in Glamour, InStyle, and REFINERY29, Gwynnie Bee specializes in plus sizes which means endless style for every woman's curves. This subscription offers plans to fit any budget and pricing is based on items-out-at-a-time ranging from $49 for one piece to $199 for ten pieces.
Fashionistas can shop by categories like new arrivals, work, weekend, dresses to find their perfect look without worrying about stores not carrying their size.
Peep the Style Gallery to see how members flaunt their standout style or consider a free 30-day trial to shop chic brands like Nicole Miller, Johnny Was, and Adrianna Papell.
15 Golden Tote: On Trend And Under Budget
Golden Tote gets fashion subscribers hooked on two of their favorites things: clothing and surprises. A team of designers, buyers and stylists will make sure to keep the savviest of shoppers on trend and on budget. Totes are available on the first Monday of every month and members can choose from the Golden Tote ($149 for five pieces, three surprises), The Surprise Tote ($89 for three pieces, all surprises) or The Mini Tote ($59 for two pieces, one surprise). The service also makes for the perfect gift for a friend or a family member who needs a little extra love in their closet.
14 The Trunk Club: Personalized Style And Service
The days of having "nothing to wear" are long gone with Trunk Club, Nordstrom's answer to the fashion subscription commodity. The Trunk Club starts with a style profile composed of fit, style, and budget but differentiates itself from other services by providing access to stylists in real time either by phone or on the messenger app.
Members can chat with stylists to discuss what's in their trunk and even get a preview before it gets shipped out.
Pricing starts at around $90 per piece but items generally range from $40-$300. The service includes a $25 styling fee which can be credited towards the final purchase.
13 Bento Boxes: Smart And Feminine Workwear
Boss up with this chic-but-smart career wear solution. MM.LaFleur asks questions like "What's your typical weekday dress code?" and "What do you do?" to build customized Bento Boxes containing 4-6 wardrobe staples. These looks are a little pricier than the more mainstream fashion subscription services and range from $110 for worktops to $325 for dresses that scream promotion. MM.LaFleur knows that it's sophisticated shoppers don't have time for hassle so there's no commitment and shipping is free both ways. They've recently expanded to include Showrooms and Pop-Ups in major metropolitan cities designed to cater to busy career women that crave style.
12 Fabletics: An Endless Supply Of Athleisure
Yogis, gym-goers, runners, and cyclists swear by Fabletics' selection of sportswear, footwear, accessories—because it means they always have new looks to work out in! The Fabletics site features pops of color, fun prints—even a Demi Lovato capsule collection to peak any fitness gurus interest.
The VIP membership allows members to fuel their routine with 50% off regular pricing and points towards free loyalty items.
Members can shop or skip by the 5th of each month at a rate of $49.95. Outfits start at $19 (includes top, bra top, and bottoms) and range based on style and color.
11 The Elliebox: Fitness Motivation On Rotation
The EllieBox is a curated monthly activewear subscription. Users can choose from three looks prepared monthly at a rate of $39.95 for three items (includes a top, bra and a bottom) or $49.95 for five items (includes a top, bra, a bottom and two fitness accessories). Ellie encourages a community of inspiration which keeps members motivated in achieving their workout goals and confidence in their everyday lives. Subscribers keep connected on Instagram, Facebook, Twitter, Pinterest and YouTube with the hashtag #LoveEllie.
10 Rachel Zoe: Chic Surprises For Each Season
Rachel Zoe brings high-end style to the most fashion-forward shoppers.
By tapping into her exclusive network of fashion gurus, she develops a seasonal box of 5-6 style must-haves at amazing members-only prices.
The boxes range from $99.99 per quarter or $349.99 per year ($50 pay upfront savings). The Chic Status program rewards VIP members with perks like anniversary gifts and access to add-ons in the marketplace. Rachel's Summer Box includes a Skova Kilim towel, Rachel Zoe for Box of Style straw bag, Bindya Lace-Up Cover-Up, and a For Love & Lemons loop fringe earrings.
9 Infinite Style: The Go-To For Style Conscious Professionals
A new way to shop for the tried and true mall brand. Ann Taylor's subscription service Infinite Style offers women access to a wardrobe of endless outfit possibilities. Rent up to 3 new arrivals, dresses, tops, bottoms, petites, work and weekend for a flat rate of $95 per month. Users can wear as many times as they like and return when they are ready for a new box (subscriber perk: Ann Taylor takes care of the dry cleaning). The subscription includes unlimited shipping and exchanges as well as the option to purchase at a discount to the retail price. Perfect for women who want variety in their everyday wardrobe without the commitment of buying.
8 Borrow For Your Bump: Maternity Wear For Modern Moms
With Borrow For Your Bump, pregnant and expectant mothers no longer have to worry about clothes that don't fit. The service offers one-time rentals for special events (think: Baby Shopper, Holiday Party) or monthly subscription boxes for unlimited outfits.
The monthly option includes four rental pieces that are catered to a member's size and unique style at a rate of $99/month.
Borrow For Your Bump even takes care of cleaning and can be canceled at any time. Because of the nature of the service (i.e. women in transition), the majority of pieces are returned but can be available for purchase upon request.
7 The Armourbox: Sport Looks from Fitness Experts
The ArmourBox is designed to give sports and fitness enthusiasts exactly what they need to perform better, look better and feel better. New users provide their fitness and health goals and a dedicated outfitter selects 4-6 pieces of Under Armour to be shipped to their doorstep. The service accounts for a week to try everything on before returning or buying. Packages can be automated on a 30, 60 or 90-day basis. ArmourBox extends a 20% discount for subscribers who keep everything in the box. With this selection of high-quality sneakers, apparel, and backpacks it's easy to see why subscribers want to keep the service on repeat.
6 Adore Me: Makes Shopping For Undergarments Fun Again
Break away from boring undergarments, AdoreMe makes shopping for lingerie fun again! New members are prompted with a quiz to identify lingerie styles that fit their ideal look. AdoreMe provides a flexible monthly membership at a rate of $39.95.
Users receive a new set each month and access to an exclusive showroom to shop unique styles of bras, underwear, lingerie, swimwear, and sleepwear.
In addition, AdoreMe offers a VIP membership with perks such as $10 off any set at any time, free shipping, and exchanges, VIP-only sales, a first style offer of $24.95 (50% off) and every 6th set free.
5 Nadine West: Fun, Chic And Fashionable Finds
Nadine West is a fun and affordable way to revamp any wardrobe. The service starts with a style quiz carefully customized to learn what new subscribers like. Each month, shipments arrive in a pretty pink package so fashionistas can look forward to special surprise treats in the mail... yay! The package includes a personalized outfit and matching accessories - perfect for the woman who likes a little extra bedazzling. Nadine West gives users the option to keep what they love and send back the rest. Women love the colorful assortment of products and appreciate the reliable customer service that Nadine West subscription provides!
4 The Luxe Catch: Designer Pieces At A Discount
Finally, designer clothing is accessible and attainable! The Luxe Catch subscription service treats fashion-forward women to an exclusive monthly themed box of designer goodies at 50-90% off retail price. With brands like Tory Burch and Rebecca Minkoff, these subscribers are sure to strut in style.
For a $50 per month subscription rate, Luxe Catch consumers will receive a surprise box of designer clothing, accessories, jewelry, bags, beauty or footwear items (contents are valued at up to $200).
For shoppers who are really craving a designer fix, there's a $250 per month option called Posh Box that is valued up to $1,000.
3 My Fashion Crate: A Sleek Boutique For Busy Fashionistas
My Fashion Crate is a boutique-inspired fashion subscription that delivers beauty, clothing, and accessories monthly. Choose from an Essential Box of 3-4 items for $35 or a Premium Box of 5-8 items for $49.95. Users love to flaunt their Fashion Crate finds on Instagram or in the Fashion Crate Facebook Group. Non-subscribers can shop directly on the site to find cute pieces like a floral off the shoulder top, tassel necklace or a seductive bodycon dress but the monthly option is the most cost-effective. Fashionistas can stay updated via a mailing list that provides style news, exclusive offers and more!
2 Shoedazzle: VIP Selection From Head To Toe
Don't forget the shoes! Shoedazzle, part of the JustFab/Fabletics family is the go-to for stylish and fun footwear. A new user quiz guides new users to discover their style profile and inform a personalized showroom of shoe looks that the most fashion-forward women will love.
The site is updated regularly with hundreds of styles and new arrivals each month.
After discovering their style profile, Shoedazzle shoppers can choose from two ways to buy: Basic Customer or VIP Membership (starting at $39.95). The VIP Membership includes perks like 25% off retail so that women can fill their closet with an array of shoe styles for every season.
1 Poshmark: Shop For One
Poshmark is a leading fashion destination that allows users to buy and sell new or used clothing and accessories. Sellers get creative with new items and curate their own mystery boxes that they market and sell to users in the marketplace. Contents of mystery boxes will vary based on a Posh Ambassador’s inventory but sample boxes include descriptions such as “5-7 women’s items in excellent, resalable condition. Brands are consistent with the brands I carry in my Posh closet, and sizes will be mixed and varied (priced at $35)”.
References: Forbes, Wantable, Letote Frank & Oak, Gwynniebee, Golden Tote, Trunk Club, MM.Lafleur, Fabletics, Ellie Fit Fashionista, Stitch Fix, Borrow for Your Bump, Infinite Style By Anne Taylor, Under Armour Box, Adore Me, Nadine West, Luxe Catch, Shoe Dazzle, Posh Mark