New Year, New Sephora Beauty Insider perks! The beauty retailer decided to kick off 2019 with the exciting news that they are making their Sephora Beauty Insider program even more generous for the members. The latest update the multinational cosmetics company did was in August last year, so anyone who is part of their loyalty program was probably pleasantly surprised to get yet another revamp.
Sephora's Beauty Insider Program was started back in 2007, and have since then gone through several changes. There are three tiers in the loyalty program; Insider, VIB, and Rouge, and all come with different benefits. Insider is a free membership, shoppers who spend at least $350 in a calendar year become VIB, and those who spend over $1.000 in a year reach level Rouge. Customers who are part of the Beauty Insider Program earn points from their purchases, they get a present for their birthday, and they can enjoy discounts that vary in amount depending on the tier.
As reported by Allure, anyone who is part of the Beauty Insider Program can choose between two options for their birthday present. Either a mini skincare set from Drunk Elephant or a mini makeup set from Kat Von D. For those part of the two top tiers, VIB or Rouge, there is also an option to choose a makeup set from Milk, or, in case none of the selected products appeal, 250 bonus points.
Sephora offers their Rouge customers free shipping, early access to new product releases, and invitations to exclusive Sephora events. And those lucky enough to have reached any of the top two tires can share some of the fun with their family and friends. Sephora offers their VIB customers to share up to two Sephora makeovers in a year, and customers belonging to the Rouge tire get to share up to four Makeup Deluxe Full Face Makeover experiences with their friends. Sharing is caring!
Those who do not see themselves spending $350 or more on makeup in a year, can still get a lot of fun benefits from being a free Insider member at Sephora. An Insider membership includes the possibility to redeem points in exchange for travel size samples, discounts and special offers, and the choice between two birthday gifts.