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13 Bizarre Wellness Trends Gwyneth Paltrow Endorses & 6 We Can Get Behind

Love her or hate her, Gwyneth Paltrow arguably has the best lifestyle brand for people with a little extra income. Goop, Paltrow’s company that promotes wellness, beauty, travel, and other indulgences, has been mired in controversy since its inception. Gwyneth has been juggling a hullabaloo of detox teas, jade eggs, and healing crystals – all in the name of cultivating a better self. While some of the wellness trends she supports are problematic for their lack of supporting evidence, others have actually been proven to be dangerous. Much of Gwyneth’s Goop brand involves the notion that toxins are making our lives more difficult due to their adverse effect on the body. Toxins can be found everywhere. They’re in our food, our clothes, our makeup, our scented candles, our plastic water bottles. Goop has a number of alternatives, ranging from products to full lifestyle changing cleanses, available through e-commerce and supported by glowing testimonials. The language used to discuss toxins, however, is often very vague and misleading.

According to Medical Daily, detoxes and cleanses should be approached with a degree of skepticism. The body has a way of naturally detoxing itself – it’s called the liver – and anything it can’t filter out is just plain old poisoning. That doesn’t mean Gwyneth doesn’t mean well. She does. Her cookbooks, for example, are deceptively easy to follow. She often publishes content on her website that mainstream publications ignore, often concerning women’s mental and physical health. While Gwen has found herself endorsing a number of questionable wellness and beauty trends, she also supports a fair amount of good ones. Here are some of her strangest, most controversial endeavors, presented alongside some of her best. Have you tried any of these?

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19 Kind Of Weird: Are There Radio Active Elements In Tap Water?

One of the fascinations of Goop followers is the number of chemicals hiding undercover in our food and water. Something you might not have considered an issue is the presence of radium in your tap water. According to an interview conducted by Goop with Nneka Leiba, a director at the Environmental Working Group, the possibility of radium in tap water could pose a very real threat. Why? Because radium, while naturally occurring, can cause cancer. Here’s the problem. While the Environmental Working Group conducted an investigation that revealed 170 million Americans had radium in their tap water, they also concede that the levels are typically not high enough to register as a risk. For most people, accessing clean drinking water in the United States is not an issue. For residents of Flint, Michigan, however, this has not been the case since 2014. The Flint Water Crisis has exposed over 100,000 residents to extremely high amounts to lead in tap water, as well as to disease-causing bacteria that are typically filtered out during treatment. Gwyneth’s concern with radioactive tap water is understandable.

The idea of drinking radium is scary – but the evidence suggests that the risk is negligible.

For Flint residents who must contend with non-potable water in their daily lives, the non-threat of radium probably seems a bit silly.

18 Not Sure: Crystal-Infused Room Spray As A Febreze Alternative

Crystals are a huge trend in wellness. According to Business Insider, crystal healing – a pseudoscience at worse, an exercise in meditation at best – reached high popularity in 2017, becoming the go-to alternative therapy for the super-rich. Like astrology (which is kind of our guilty pleasure, wink wink), the idea behind crystals is that their properties can be individualized and serve each person uniquely. Believers in crystal healing promote the idea that crystals harness energy from the Earth, the sun, the moon, the seas, and other elements or aspects of nature. Gwyneth Paltrow isn’t the only celebrity fan of crystal healing. Kylie Jenner has been known to dabble in crystals, featuring Los Angeles celebrity healer Katie Manzella on her app in 2016. What’s the catch? We believe that finding meaning in the world around you is a beautiful thing – we’re constantly looking for meaning in the stars. Are crystals really that different? Arguably, not at all. You can feel a crystal in your hand. It’s not as abstract as constellations. The big caveat here is that Gwyneth is capitalizing on crystal healing by selling a room spray that retails for nearly $50. Hardly criminal, but definitely aspirational. The room spray is scented with essential oils and comes in a rather small bottle. The Goop website states that “rose quartz crystal, charged in the full moon, comes in each bottle.” It’s a lovely thought. We trust Gwyneth. We will also tell you that a similarly sized piece of rose quartz typically retails for $5. The full moon is free.

17 Strange! Gwyneth Enjoys Treating Herself To Non-Medical IV Treatments

IV therapy is the practice of injecting high doses of vitamins into the bloodstream in an effort to cure hangovers. While most people deal with terrible morning afters with coffee, Advil, and greasy food, Gwyneth is a fan of a particular kind of IV therapy service which caters to Hollywood’s uber-rich, sending nurses and equipment to peoples’ homes. While dehydration and a lack of vitamins are indeed a culprit in post-party nausea, there’s actually little evidence to suggest IV therapy works any magic beyond the power of suggestion. According to CBS News’ medical correspondent Dr. Jon Lapook, none of the claims made by IV therapy companies “have been FDA approved or validated by any kind of controlled scientific studies.” He goes on to criticize the product labeling that says the IV drips are only meant for healthy adults – “Well if you're a healthy adult, why do you need this?"

So IV therapy is basically luxury snake oil.

It’s easy to criticize Gwyneth Paltrow for seeming out of touch, and while we’re not huge fans of IV therapy, we do have to give her some credit. Because most IV bags are manufactured in Puerto Rico, which was heavily damaged by Hurricane Maria, there was a shortage in the United States rendering them unavailable for non-medically necessary treatments. That should tell you something about IV therapy. Gwyneth used this as an opportunity to raise awareness and funds for Puerto Rico.

16 Bizarre: Can Fresh Herbs And Spices Cure Chronic Disease?

What do Yolanda Hadid, Avril Lavigne, and George W Bush have in common? Lyme disease. Lyme disease is an illness transmitted by ticks that can cause rashes, infections, chronic pain, and kidney damage. Because the symptoms of Lyme disease can often be mistaken for other conditions, many sufferers go without a proper diagnosis for years, causing their symptoms to worsen and their quality of life to suffer. Treatment in the United States is costly and not widely available, the fact that Gwyneth is promoting an alternative treatment is unsurprising. The problem with the specific practice Gwyneth is endorsing, which is called Panchakarma, is that it is heavily reliant on practices that are scientifically proven to be ineffective. Cancer Research UK, a company that conducts research into alternative treatments, Panchakarma treatments are unregulated and can pose a risk to patients who are not seeking viable medical treatment. Some forms of Panchakarma include bloodletting, which killed George Washington, and the application of herbs, spices, and oils in order to cleanse the body of toxins. The issue with the promotion of this practice is that there is so little evidence that any of it works, and a lack of industry regulation means that ingredients like plans or essential oils that might be considered toxic or pose an allergy risk can make their way into treatments. Panchakarma practitioners offer their services to sufferers of chronic Lyme disease because the lack of available treatment makes it difficult to relieve symptoms. After all, Lyme disease research is underfunded and the disease is widely misunderstood by doctors. Does this mean that alternative, pseudoscientific therapies are better? The research suggests that it’s probably not.

15 Seems Risky: What Does Gwyneth Say About Dirt Being A Natural Antidepressant?

A huge tenet of holistic and alternative medicine is the idea that many illnesses previously thought not to have a connection start in the gut. Mental illness, autoimmune disorders, cancer, bad breath – all start in the gut. While there is little scientific evidence to support any of these connections, Healthbeat, published by the Harvard Medical School, does suggest there is a connection between gastrointestinal health and depression. While Goop’s investigation suggests that toxins and bad bacteria in the gut can lead to depression and fatigue, Healthbeat says that the brain-gut connection has more to do with depression exacerbating the symptoms of gut problems than the inverse. The Goop article plays into the fallacy that in ancient times, people were less afflicted with modern-day diseases as we understand it.

While today we spend our days cooped up in fluorescent-lit offices, our forefathers spent their time rolling around in fresh grass and nutrient-rich soil.

People were happier then, or so the story goes. Gwyneth jumps on the idea that bacteria found in the soil can function as a natural anti-depressant because the bacteria combat “bad” bacteria found in the gut. The bacteria in question is called Mycobacterium Vaccae, and while studies are only just emerging with regards to its depression-healing qualities, it has less to do with its relationship to bad bacteria and more to what the bacteria do to the brain itself. Medical News Today explains that these bacteria can increase the production of serotonin, a lack of which causes clinical depression. Does this mean that one should substitute treatment for depression or symptoms of depression for a romp in the garden? Maybe not. The studies referenced in Medical News Today were only conducted on mice. It’s best to explore as many resources as possible, and always consult with a medical doctor before trying any treatment – natural or not.

14 Sketchy Science: Trying To Cure Rare Illnesses With Diet

The wellness industry is obsessed with autoimmune disease. When advocating alternative treatments for conventional illness, one argument that is frequently made is that not a lot of research has been conducted into these diseases, thus doctors are not necessarily equipped to treat them. In Gwyneth’s Goop interview with Dr. Steven Gundry, that concern is addressed immediately, becoming the base of Dr. Gundry’s practice that focuses on holistic medicine. A leading theory in this school of thought is that autoimmune disease – think Lupus, Crohn’s, and even arthritis – are rooted in our gut. Poor diets, they say, cause chronic inflammation in the body and cause toxins to “leak” from the gut into the body. Despite the popularity of this idea, there is actually very little evidence affirming that it is true. Because changing one’s diet, adding supplements, and making lifestyle changes are aspects that can be controlled, it can give people the illusion of making progress. A healthy diet can’t hurt anyway, of course, which could explain why believers might feel relief from some symptoms, but there is little evidence that suggests a correlation between gut-health and autoimmune disorders. The National Health Service, the public health service of the British government, published a warning against this practice, writing “there is currently little evidence to support the theory that [gut health] is the direct cause of any significant, widespread problems.” Much like the case of Dr. Oz, ordinary people trust credible figures without doing too much research into the evidence – which is what allows people like Dr. Gundry to operate a practice based on principles that are cagey at best. Sorry, Gwyneth!

13 The Secret To Gwyneth's White Teeth Is... Alternative Toothpaste... Made From Milk?

With a headline like “Almost better than dental insurance,” you know that America is in a sorry state of affairs. According to Investopedia, families can be required to pay up to $886 per year for dental insurance when it is not included in their job benefits. While this insurance might cover enough for check-ups and cleanings, major procedures like root canals, braces, and surgery can leave people scrambling to pay high prices out of pocket. Gwyneth Paltrow is no stranger to controversy regarding her social status as a wealthy Hollywood actress, either, and she is often spoken of as being “out of touch,” – exemplified by her famous line: “I am who I am. I can’t pretend to be somebody who makes $25,000 a year.”

As a lifestyle brand, Goop has a specific clientele in mind, and it probably doesn’t include people who struggle with dental insurance.

The special toothpaste in question contains protein derived from milk, lauded as being a natural alternative to pesky chemicals that often find their way into toothpaste. Natural doesn’t always mean better when it comes to health products, however. What chemical can we credit for preventing major tooth decay that plagued civilization before modern times? Flouride. The Canadian Dental Association published an article concerning the controversy around fluoride, writing “scientific studies have not found any credible link between fluoridation and adverse health effects,” meaning your regular grocery store toothpaste is probably as good as you’re going to get. As for the milk-protein? While beneficial, the claims made by the toothpaste of the milk-protein already occur naturally in the mouth.

12 Okay, This One Is Kind Of Interesting: Massaging Your Own Face Until You Fall Asleep

According to WebMD, the site everybody uses to self-diagnose life-threatening diseases, there is ample evidence to suggest that massage therapy is an adequate treatment for stress relief. Massage can also be beneficial for anxiety, headaches, circulation issues, and sports-related injuries. But for insomnia? If you’ve ever had a massage, you know how easy it is to accidentally fall asleep. The issue is that once the massage is over, you have to wake up and leave. In a piece for Elle, writer Julie Schott tried a massage service that sends a massage therapist to your home who leaves once you’re asleep. The verdict? It was an amazing experience. But what about the rest of us who can’t afford a personal massage therapist every evening before bed? Gwyneth Paltrow favors a self-face massage method that involves an elaborate nighttime ritual to induce relaxation. By combining meditation, aromatherapy, and massage to the pressure points of the face and scalp, you can whisk yourself away from the world of the living to a full eight hours of sleep. Essential oils, dim lights, and tisane help create a relaxing mood. Gwyneth’s routine, developed by Heidi Fredrick and Rachel Lang for Goop, is a very easy DIY method that makes the benefits of massage accessible, without relying on pseudoscience, confirmation bias, or the need to spend heaps of money. Give it a try!

11 Let's Check The Facts First: Does Everyone Really Have A Parasite Infection? Is Goat Milk A Secret Cure-All?

Can a diet of goat milk and fresh herbs cleanse the body of parasitic infection? In this Goop interview with Dr. Linda Lancaster, GP credits parasites with having “health depleting consequences” and estimates that up to 60 million Americans deal with parasite infections. Dr. Lancaster explains that most people who have parasites don’t even know they have them, but also offers a very broad definition of what could be considered a parasite. She says, “when you have a kid that’s grinding their teeth at night, picking their nose, […] I can tell you before the screening that they have a parasite.” Other symptoms of having parasites? Fatigue, exhaustion, and gas. Dr. Lancaster recommends a cleanse in which patients drink nothing but goat milk with herbs for 8 days straight, which draws the parasites out and kills them. Although Gwyneth told Shape.com that her experience with this cleanse left her feeling energized, she ignited many detractors. Organic Authority, an online organic food publication that was skeptical of the claims made by Dr. Lancaster and Gwyneth, reached out to Dr. Svetlana Kogan, who said, “there are no large randomized studies of goat milk anti-parasitic effect—only anecdotal observations.”

Like many of the claims supported by Goop, the evidence is simply insufficient.

A week-long diet of nothing but goat milk might actually leave you nutrient deficient, she goes on to say. It’s safe to say that if you have any of the symptoms of a parasitic infection – be it tiredness, gas, or nose-picking – you should probably consult a regular doctor before trying anything funny with goat milk.

10 Hold Up: Gwyneth Paltrow's Favourite Psychic Doctor

Gwyneth Paltrow is no stranger to controversial doctors. In an article for Goop, she teams up with holistic doctor and friend Alejandro Junger to promote the book Medical Medium by Anthony Williams. Paltrow is quoted on Anthony Williams’ website testimonial section lauding Williams, saying that while the work he does is important, “what’s better is that the protocols he recommends are natural, accessible, and easy to do.” Williams’ psychic gift, he explains to Goop, began when he was a child and began to hear the voice of a presence called Spirit whisper in his ear. Spirit let him diagnose medical mysteries in the people around him, much to his family’s amazement. Currently, Williams is a proponent of the idea that the Epstein-Barr virus is the cause behind a number of mystery illnesses and offers a series of detoxing cleanses and vitamin regimens to combat them. One can see a pattern emerge between proponents of expensive cleanses, where a self-titled expert offers a catch-all solution to a myriad of problems before selling a cleanse – this is the case of Dr. Linda Lancaster and her parasite-curing goat milk, and goes even further back to the likes of Oprah’s Dr. Oz. Williams is no strange bedfellow to controversy himself. An investigation by Inverse, drawing on a number of his material published with Goop, is critical of his naming of the Epstein-Barr Virus as the source of diseases like cancer or chronic fatigue syndrome. Williams – who is not actually a doctor – also asserts that genetics do not play a role in illnesses like cancer. What Williams can offer is a $500 thirty minute phone call in which he psychically diagnoses patients with EBV. Inverse quotes Dr. Jennifer Gunter, who is often critical of Goop’s associates, saying that “there is great potential for harm with many of the therapies that are recommended and delays in diagnosis... This just makes doctors’ jobs harder.”

9 This Might Not Be Safe: Are Trendy Cleanses Dangerous For Your Health?

Soup cleanses get a bad rap from dieticians and nutritionists for being deceitful in their claims to provide enough nutrients and protein. Gwyneth Paltrow favors the soup cleanse advertised on Goop, which combines pureed veggie soups with bone broth and alkaline water. The cleanse is available pre-packaged in one, three, and five-day bundles. Compared to juice cleanses, which are controversial because of their relationship to fad diets and disordered eating, soup cleanses seem to offer more. Meals are savored, eaten warm, and contain fiber – hopefully enough to keep the stomach feeling full. Kim Larson, spokesperson for The Academy of Nutrition & Dietetics, was interviewed by Refinery 29 with regards to the Gwyneth Paltrow soup cleanse. She says,

“For people who are drawn to doing structured regimens like cleanses, this offers a way to interrupt a cycle of poor eating, like pushing a reset button.”

However, the Refinery 29 piece is largely critical towards the idea of doing a soup cleanse. Why? Because pre-packaged soup cleanses do not tend to contain enough fiber for a balanced diet. Not to mention protein or a healthy amount of calories. Because soups are entirely liquid, they don’t register in the stomach as being filling. Larson also mentions that not being able to chew may trick peoples’ brains into thinking they’re not full enough. While soup cleanses are not advised in either short or long intervals, it seems like the most harm that can be done on a five-day soup cleanse is fatigue and hunger. Try not to feel so guilty about having a piece of toast.

8 Don't Get Too Excited About This! Crystal Infused Water To Fight Anxiety

It looks cute, sure, but can this rose-quartz infused water bottle relax you, reduce anxiety, and protect you from negative energy? Gwyneth says yes. Skeptics aren’t so sure. When Megan O’Neill was tasked with writing about her experience with the crystal water bottle for Goop, she sang high praise for the positive energy with which the crystal infused her day. She compares the crystal in her bottle to kohl eyeliner, an ancient cosmetic favored by the ancient Egyptians, who were apparently also fans of crystal healing. If it’s old, it’s got to work, right? Interestingly, Live Science explains that healing crystals as we know them are based on traditions borrowed from East Asia. Live Science credits the healing and relaxing quality of crystals to the placebo effect, citing a study in which believers in crystal healing were asked to meditate in the presence of both real and fake crystals. The participants reported experiencing the same effects from both the real and fake crystals. Live Science suggests that crystal healing could be beneficial to those seeking techniques for relaxation – due mostly to the power of suggestion – or for stress management. What people should not do, they write, is forgo medical treatment for alternative therapy. The verdict on the rose quartz water bottle? It would look beautiful on Instagram.

7 Why Are People Unfaithful? Gwen's Therapist Says They're Trying To Find Their True Selves

Gwyneth Paltrow and relationship therapist Esther Perel have a really strong business relationship. Dr. Perel is a regular contributor to Goop, where readers regularly seek her input for relationship matters large and small. No surprise there, Dr. Perel is smart. Her couples’ therapy podcast Where Should We Begin? launched her into the public consciousness. Her book about infidelity, The State of Affairs, is set to come out later this year. Gwyneth is no stranger to heartbreak. Her 2014 “conscious uncoupling” from Chris Martin was, according to an interview with People, “the most difficult thing I’ve ever done.” While infidelity was not the cause of their divorce, Perel’s body of work can supply a curious person like Gwyneth with a lot of answers. While much of her advice is eye-opening and revolutionary, Perel’s attitude towards infidelity can sometimes be hard to stomach. Perel tells Goop, “I often find that an affair is a form of self-discovery,” and while this might be a very compassionate and enlightened response, it’s hard to separate from the trauma of being cheated on. She goes on to explain further that “they are looking for another version of themselves,” not trying necessarily trying to leave their partners, but the people they have become.

If you’ve ever experienced the heartbreak of infidelity, this response might not seem too apologetic.

Not angry enough. What is compelling, however, is the idea of reframing the discussion around infidelity to be more compassionate and less polarizing. Maybe Perel is onto something after all, and it’s the rest of us who need to come around.

6 Is Her Belief Of Face Yoga A Viable Alternative To Artificial Enhancement?

Face yoga had a viral YouTube moment this past year when different companies produced a slew of videos featuring beautiful producers and beauty editors participating in hilarious squash and stretch exercises meant to reduce the signs of aging. Like weird Japanese beauty products, face yoga is meant to treat the muscles in our faces to reduce the effects of age. This means toning muscle and firming the skin. While we all know somebody who’s indulged in their fair share of Botox, it really does seem like face yoga is a promising complement or alternative to receiving injections. Gwyneth Paltrow favors a face-yogi from Rhode Island named Gary Sikorski, writing that his “exceptionally smooth skin and defined jawline belie his sixty years.” Goop also quotes Dr. Murad Alam, who explains how face yoga is meant to work: “The primary mechanism is growth of the small muscles of the face, but it’s possible that a collagen boost may also occur.” Sikorski contends that the best way to maintain a firm, youthful face is avoiding sun exposure, drinking, and smoking. ABC News Australia also cited Dr. Alam, explaining that the evidence suggesting the functionality of face yoga was promising. The best part? The internet is littered with face yoga tutorials. If you’re curious about whether or not it works, try it for yourself.

5 This Actually Makes Sense: Some Stress Is Good Stress

If there’s one thing we can agree with Gwyneth on, it’s that certain stressful experiences can be beneficial. Gwyneth’s interview on Goop with Dr. Doni Wilson breaks down the benefits of a healthy level of stress at the cellular level, right down to the mitochondria. While stress induced by lack of sleep or a diet high in sugar can be detrimental to the body, speeding up aging and furnishing illness, most people operate at an optimal level of stress that isn’t too high or too little. Psychology Today explains that exposure to certain kinds of stress, like negative experiences, can help our bodies better manage future stress, writing “experiencing some manageable stressors, with recovery in between, can make us more mentally and physically tough and less reactive to future stress.”

Citing research done at UCLA, Psychology Today says, “people who had experienced a bit of adversity were the least affected by recent stressful life events.”

Why? There are many theories. Exposure to stressors can make us more confident with stress management and make us less likely to fear change. People who do not experience stress may be averse to taking risks or experiencing change. Goop’s Dr. Wilson says that stressors can be managed with clean eating, adequate sleep, exercise, and remedies for stress reduction – whatever that means to you. If you believe in the healing and relaxing power of crystals, more power to you. We agree with Psychology Today’s conclusion: The research does, in fact, suggest that what doesn’t kill you makes you stronger.

4 Gwyneth Knows: Being Young Is Hard

Feeling like you don’t know what you’re supposed to be doing in the world is common. Whether it’s imposter syndrome, mercury retrograde, or a quarter-life crisis, there’s something about being young in our current climate that lends itself to struggle. There are a number of reasons for this: Late-stage capitalism rendering our economy a confusing mess, social media causing us to shop blindly and compare ourselves to each other incessantly. Our constant exposure to each other’s activities, achievements, and thoughts has rendered our ability to measure success to be a burden. In the Goop podcast, Gwyneth Paltrow says that while she won an Oscar at the age of 26, she didn’t feel like she deserved to win. Many of her detractors agreed with her, and following her Oscar, her career as an actress fluctuated. In an essay published by Goop by Satya Doyle Byock, the author decries the lack of structure that follows a life once defined by school and measurable academic achievements. Byock writes, “Unfortunately, our culture tends to teach us that the course of life is like the bar graph of a Ponzi scheme: Only growth! Success!”, capturing the disillusionment we all feel when we’re not reaching our expected milestones. The takeaway? This feeling is normal, and you’re not alone. Your late teens and 20s are a time for growth, but being in the midst of it can feel surreal. We know you’re doing your best, and more importantly, so does Gwyneth.

3 Welcome To 2018: Plastic Bottles And Straws Are Hurting Us All

We don’t blame you if you’ve missed the plastic straw zeitgeist of 2018. Just kidding! If you haven’t seen the widespread outcry regarding the environmentally destructive potential of plastic straws, you must have been sleeping under a rock. In an effort to increase sustainability, tennis tournament Wimbledon has recently introduced a ban on plastic straws. According to The Guardian, last year over 400,000 plastic straws were used during the games. In fact, the British government is acting swiftly to ban plastic straws throughout the entire country. American cities have been standing up against plastic as well, with Seattle and Malibu banned or limited the use of plastic straws, says The New York Times. Gwyneth is an advocate for this cause, publishing a guide on Goop for those who are curious about alternatives to plastic. The BBC reports that plastic particles from broken down water bottles, straws, and packaging are responsible for a “planetary crisis” of pollution as they fill our oceans, compromising ecosystems and killing animals.

Gwyneth Paltrow’s straw alternatives include disposable paper straws - which tend to also be biodegradable, steel, glass, bamboo, and even brass.

If you love iced coffee but want to reduce your carbon footprint, consider taking a reusable straw with you when you leave the house. You could be saving the ocean.

2 Needs To Be Said: Makeup Sold To Kids Can Be Dangerous

Cosmetics and jewelry targeted to children are often forgotten by industry regulators, according to the CBC. In an investigation into the Canadian clothing and cosmetics chain Ardene, which caters to children and young teenagers, the CBC determined that high amounts of the chemicals cadmium and lead were present in the jewelry. Cadmium is a carcinogen and can cause organ failure and chronic illness. The same investigation found toxic chemicals in the jewelry sold by Aldo, an accessories store. The American counterpart to Ardene’s, Claire’s, was revealed by ABC News to be selling makeup marketed to children – think glitter, face paint, eyeshadow – that contained high amounts of asbestos. Asbestos can cause a number of illnesses, including organ failure and lung disease, and was commonly used during the construction of buildings until widespread awareness of its toxicity. In fact, in 1989, the United States Environmental Protection Agency issued a ban on asbestos, effectively phasing the material out of American use. What’s the catch? The ban was overturned. GP writes, “Asbestos is outlawed in more than fifty countries; ours chooses profit over safety.” Gwyneth is an advocate for clean beauty and has collaborated with different brands to create lines of cosmetics free from toxic materials. The beauty industry isn't as regulated as you might assume, with many possibly toxic products making their way into makeup we use every day.  As a mother and a wellness mogul, it’s no wonder that the news of asbestos-laden makeup freaked her out. While we don’t agree with everything she shares on her enormous platform, this is something we can get behind.

1 Relatable: Loneliness Is Unhealthy

Following her very public divorce (or in Gwyneth Paltrow parlance, “conscious uncoupling”) from Chris Martin, Gwyneth Paltrow was in private distress. In a lovely interview by Jane Gordon for The Telegraph, Gwyneth’s post-separation blues is filtered through thoughtful anecdotes about her children, her work, and indulgences. Gordon writes, “If Gwyneth is vain or self-serving I saw no sign of it,” addressing the common criticism that Paltrow is aloof, out-of-touch, unapproachable. With regards to Chris, Gordon says, “there were other signs of sadness and dissent when she talked about him, and I sensed that her life was, in fact, lonely.” In a poignant article shared by Gwyneth on Goop, the psychological tolls of loneliness are examined for the damage they cause.

Loneliness is compared to hunger. Loneliness makes it so that the brain is unable to relax.

“The lonely brain doesn’t passively take the world in, but actively interprets it as an unfriendly place,” says the write-up on Nautilus. Elevated to the position of a superstar, it’s no surprise that Gwyneth Paltrow aims for perfection in everything she does. While some might personally disagree with how she uses her platform, it stems from a desire to make the world a better place. It stems from a desire to let people live as their best selves, at their most well. Despite this, Gwyneth’s lifestyle brand often falls short of critics’ expectations, delivering often dangerous solutions to problems that science says do not exist. In her Telegraph interview, Gordon goes on to say that she believes Gwyneth is “deeply misunderstood. Her greatest flaws, it seems, are her naivety, openness and the perfectionism that, she told me, was the “bane of my life.” How can we combat loneliness? Nautilus says we need to open up, rejoin the group, and give in to our ancient instincts. It is exactly this that Gwyneth latches onto for many of her wellness crusades: Knowledge passed down from generations before us, getting in touch with our roots, surrounding ourselves with like-minded people. Despite everything, Gwen is probably onto something.

References: Goop.com, Medical Daily, EWG.org, Business Insider, Cancer Research UK, Quartz, Medical News Today, NHS.uk, Canadian Dental Association, WebMD.com, Elle.com, OrganicAuthority.com, Inverse, Refinery 29, LiveSCIENCE, People.com, ABC.net.au, Psychology Today, The Guardian, The New York Times, CBC, ABC News, The Telegraph, Nautil.us

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